Great of promotional products and schemes using corporate gift ideas are those that not only use quality merchandise but that know how to use them. They are at once relevant to the business and grow organically out of the company’s dealings, while also being useful and helpful and a great way to get your branding into people’s homes. There are many examples of this working really well in business and we will examine the likes of Nike, Virgin and Barclays here. But then on top of that there are yet more examples in history of similar strategies with different applications. Just as The Art of War can be applied to many areas of business, so ancient warfare and strategy can be used to teach us important business lessons and some that apply to promotional products in particular.
A really great strategy for corporate gift ideas is one that can be likened to the Trojan Horse of ancient Greece. Promopays Inc is just that.