A good, cheap way to advertise your business is by printing some custom pens with your company’s logo, name, and number. Custom pens are an effective way to get your company’s name out there so that new customers may hear about your business. Simply hand out these custom pens to your current customers, clients, or at industry trade shows so that your business’ name is spread around the area.
Your goal of using custom pens as an advertising tool is to have as many people using your pens on a daily basis as possible. Once someone sees one of your customers using a pen with your logo or company name printed on it they may ask what it is your company does or where you are located if they need your services. Also, your current customer may be engaged in a conversation about your business and the services you offer. If you did a good job making that customer happy, he or she may recommend your services or products to one of their friends or family members, thus creating a new customer for your business and a sound return on your initial, small investment.