Starting up a new small business and trying to start spreading the word and get a foothold on the market is an incredibly exciting and fun time. At once you have the challenge of trying to get your name out there, while you become the center of a whole lot of industry buzz and even press coverage. You will likely be attending trade shows, events and anything where you can start to get your name out there, and you will get to enjoy hosting launch parties and other events while feeling like you’re on the cusp of something new and exciting. Cliched though it may sound, it’s the start of a new adventure and it can be fascinating – if a little scary – wondering how it’s all going to turn out and where your business is going to end up.
At this time you won’t have a lot of money for your business and this partly will make it more exciting and give you more flexibility and freedom over the larger corporations. While they’re large and established, you are new and challenging as well as having the small size to be flexible and adaptable to your market.